Action sports distribution company JPI, distributors of Metal Mulisha in Australia have today launched an all-new Australian online store for the US-based Metal Mulisha brand.

The new Ecommerce platform allows consumers to browse all current season products and order seamlessly using either Visa, Mastercard or PayPal to complete transactions.

The online store features links to all Metal Mulisha bricks and mortar dealers around Australia and also links directly back to www.metalmulisha.com where you can keep up to date with everything Metal Mulisha.

Marketing manager Chris Apps believes the all-new Ecommerce platform will help display the whole line of products available and reach out to customers who don’t local access to the product.

“The store is currently available to Australian residents only with a New Zealand site launching soon,” said Apps. “We needed a way to display the whole line we bring into Australia and this was the best way for us to do that.

“It will also help the brand to reach out to customers that don’t have access to it in their local area.”

Be sure to head over to www.metalmulisha.com.au and check out their latest range of products on offer in Australia.