ASBK press release:

InsureMyRide, the online insurer exclusively for motorcycle riders, has announced its sponsorship of the 2009 Australian Superbike Championship (ASBK).

Mark Behr, Marketing manager IMR, said “The Australian Superbike Championship gives IMR a fantastic opportunity to reach its target audience and is a great way of supporting the motorcycle community”.

“InsureMyRide has seen enormous growth since its inception a little over 2 years ago. This growth has occurred because we are solely focused on the insurance needs of motorcycle riders, whether it be road bikes, sports bikes or off road. We provide comprehensive cover, theft cover, third party, riding gear and personal valuables insurance and offer a 25% discount when purchasing online compared to our regular rate”.

We have supported a wide variety of motorcycle events across Australia and we are now extremely proud of our sponsorship of the Australian Superbike Championship.”