News 22 Feb 2017

Husqvarna continues its partnership with Bel-Ray

HQVA press release:

The Australian distributors of two of the sport’s most established and iconic brands, Husqvarna and Bel-Ray, have renewed their sponsorship arrangement after a successful three years.
Husqvarna Australia and Cassons Distributors have extended their relationship to until the end of season 2019.

It’s a bond which reflects the position of the parent companies globally, where Bel-Ray is the first-fill lubricant and OEM recommendation for each Husqvarna Motorcycle.

The Australian deal means that Bel-Ray will continue to be the exclusive lubricant of Husqvarna’s official factory off-road and SD3 motocross team, as well as Husqvarna’s factory junior and support squads.

Bel Ray lubricants are available from all Australian Husqvarna dealers.

Jeff Leisk – General Manager, Husqvarna Motorcycles Australia: “With any sponsorship of this nature we always look long-term, and to have a partner like Bel-Ray is fantastic. Being the first-fill oil for Husqvarna Motorcycles worldwide, it’s designed for that bike, and we’re thrilled that we can continue that partnership via our dealer network.

There’s only one oil for your Husqvarna, and it’s Bel-Ray. There’s no other product on the market that comes close to protecting your engine from the extreme demands and conditions of racing as well.

Chad Graham – Cassons General Manager: “We’re over the moon to renew our partnership with Husqvarna Motorcycles Australia until the end of 2019. At Cassons we pride ourselves in distributing high quality products to the motorcycling community and from our experience Husqvarna are no different. Their commitment to the motorcycle industry and motorcycle racing as a whole is phenomenal and I think this also reaffirms Cassons’ commitment to racing here in Australia.

Bel-Ray has such a wide range of products and we’re very excited to be able to offer that to not only the Husqvarna Factory efforts and SD3 but also their dealership support riders who are partnered with their local stores. These guys are the future of our sport so to be a part of their careers from an early age is very important to us. Not only that but to have them recognise the support from the dealership’s is also very important. We look forward to another fantastic few years.”

For more information on Husqvarna motorcycles please visit www.husqvarna-motorcycles.com.au

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